Can You Really Trust Yelp Business Reviews?
We have become a society where word of mouth and trusting our neighbors opinions are highly valuable and sought after and rightly so, even if that neighbor lives online. Sometimes business review sites provide a place to rant, sometimes they are extremely helpful, and sometimes they are downright hilarious, like viral Amazon favorite the Hutzler 571 Banana Slicer. If you are in need of a pick me up, it is worth taking a few moments out of your day and reading the hilarious reviews.
Despite the hilarity of such reviews like the banana slicer, Yelp business reviews can be gold when it comes to gleaning insight into how a business provides services and addressing customers concerns, but is it all as it seems? While we want to think that these reviews are all 100% accurate the questions begs to be asked can you really trust all of the reviews you read online?
How do Yelp business reviews work?
To understand a Yelp business review and whether or not you can trust it, first you need to know how the reviews works.
Yelp filters all reviews through software and pulls out the ones that meet certain criteria as “recommended” and filters the others as “not recommended.” As explained in this short video about Yelp business reviews,“every Yelp business review is automatically evaluated by Yelp’s recommendation software based on quality, reliability, and user activity on Yelp. More often than not, those useful reviews come from active members of the Yelp community.”
One thing to note here is that Yelp highly regards active users and those who tend to slip into the “not recommended feature” are not as active, but those reviews can still be highly valuable as you search for a moving company. In other words, Yelp favors users who have written multiple reviews and is wary of those who write one off reviews or first timers.
Additionally, studies have found that reviewers on sites like Yelp are more likely to engage in writing a review after they have had “extreme experiences, whether they are good or bad.” This means that you may not necessarily be seeing the whole picture of how a moving company conducts business and works to provide solid services to their customers. As the saying goes, one bad apple spoils the bunch and in the case of Yelp business reviews, the bad apples are typically the ones being filtered to the top.
Common Complaints and How We Handle Them
Here are three things to keep in mind when looking at Yelp business reviews for moving companies:
If the complaint is about damaged items…
One of the biggest complaints you will come across is broken items. More often than not, the issue here simply could have been resolved by following proper packing tips. Did the customer pack their own boxes? Hiring a moving company to pack for you, or following these handy tips, will help minimize damaged items during a move and relieve a lot of stress and anxiety knowing that your items are safe and secure. Fox Moving and Storage offers packing assistance and we highly recommend you let our team of trained professionals help you in this process.
If the complaint is about costing more than the estimate…
Did the customer take the time to truly understand how many items they needed to move and the time requirements from the company in the first place? Estimating time can be tricky and moving companies try their best to give you an estimate based on the information you provide. Before you begin any moving process make sure you take stock of everything you need to move so you can relay this information as best as you can to the moving company. Our in-home relocation specialist will work with you to provide the most accurate quote they can make.
If the complaint is about showing up late…
There is nothing worse than sitting around waiting for a service provider to show up and having them run late causing you stress and anxiety. We understand that moving is stressful and your time is important. At Fox Moving and Storage we do our best to arrive on time, every time. Schedules are tricky and unfortunately some things are beyond the control of the mover, like traffic. If we ever find ourselves in a position to not meet you at the scheduled time we will always give you a call and work with you.
We do our best to deliver the best quality customer and moving services. If you are looking for a reliable, Nashville moving company, please fill out our FREE QUOTE form and we will be in touch to discuss your moving needs.